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A concept
...It is a signboard, the organization of a shop, a commercial method, a web site, some colours, a slogan, a musical or an olfactory atmosphere...
LexConcept®
... It is the valuation of your exclusivity.
...It is the legal protection of your creation and its remarkable elements.
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It is a support to organize your network from a legal point of view.
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| ... It is an element of the asset of your company, liable to be registered on your balance sheet as a title deed. Its valuation influences directly all the actors, particularly: the investors (acquisition of holdings, capitalization, pledge), the members of a network within the framework of a licensing strategy and the judicial authorities (evaluation of the financial and brand image damage). |
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Statement :
• Ideas are free to be used and only their realization can be appropriated.
• Measures for securing and protecting are unavailable or insufficient.
• Third parties or past members of the network believe they can freely take advantage of investments of the creators, which sometimes gives place to conflict situations.
• Nevertheless, any creation, insofar as it seems endowed with some originality, deserves and must be protected.
• If not, the elements of the creation will be copied, the innovations will fall in the public domain and the concept will be trivialized in the absence of valuation. |
Tools :
Find, organize and follow a strategy of protection:
There is no unique and sufficient means to assure an adequate protection.
The difficulty is to find the good combination of those various means and to fix the strategy according to the parameters of each concept and network.
Anticipate and innovate by personalized means of protection:
It is necessary to find tricks, for example, by placing security markers, by integrating clever contractual provisions and by organizing one’s network.
Communicate and watch:
Not known, not seen, not taken...
It is necessary to use the right means of communication and the right semantics, to avoid to fall into the trap of the destruction of one’s concept.
It is also required to lean on professionals and on various methods to reveal as early as possible a damaging act and\or a confusingly similar application, and also to watch a competitor and\or its field of activity… |
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A double aim:
• To take a 3D photography of your concept, so as to emphasize the innovative elements and to value the elements that you can appropriate.
• To establish a strategy of strengthened protection on several specific elements.
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A legal and operational know-how
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Identify your concept.
• Analyze your scope of activity.
• Check the availability of your projects.
• Create a legal basis of protection.
• Stigmatize formally and officially the original elements, including the disadvantages of your creations.
• Write the contractual obligations of your network charter.
• Choose the appropriate securing tools.
• Participate in the organization of your network.
• Establish tracers of protection.
• Watch your creations and your market on every medium.
• A team, supervised by Caroline JOUVEN and Eric SCHAHL (member of the experts’ committee of the French Franchising Federation) composed of European trademark attorneys, IP lawyers and paralegals dedicated to your concept, within a structure certified through Iso 9001.
• Contact with specialized lawyers, bailiff and notaries, as well as an international network of law practitioners all over the world.
• Respect of the confidentiality of your operations and creations.
Contact : lexconcept@inlex.com |
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